Two posts caught my eye. One answer.

Posted by Ben Bradley
September 23, 2008

Im feeding the feed

I'm feeding the feed

 

Two posts from http://mimasummit2.blogspot.com/ caught my eye. I’m going to respond to both at the same time. Here are the posts….

 

 

 

 

Topic #1: Keynote presenter, Ze Frank says, “You have a paradigm shift coming around. There is so much that happens as soon as you release anything — you get all this feedback…you get unexpected usage patterns, you get requests for new things, you get crises.” So, whose job is it to respond to all of these feedback, and how should they go about doing it?Topic #2: Speaker Leah Buley asks, “What’s the process for creative brainstorming at your company? Who gets involved with creative exploration, and how do they do it?

One answer – the customer should always be part of the brainstorming and product development process. The requests for new things, the feedback and how the customer is integrated into the product development process is a critical skill set. If you want to delegate innovation, delegate it at least to your customers.

 

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