Find a way to filter out all the noise
When I first learned about Filtrbox (www.filtrbox.com), I was not impressed. I didn’t understand why the world needed yet another product that does the same things as Google Alerts (http://www.google.com/alerts). But thanks to the persistence of Filtrbox’s PR department, I now understand. My major complaint with Google Alerts was the inability to filter and remove all the noise from my queries. Filtrbox elegantly solves that problem and allows Macon Raine (www.maconraine.com) to monitor millions of information sources in real time and maintain a high signal-to-noise ratio in our information gathering. We now use Filtrbox in a number of ways. When we help our clients with lead generation, we track their key accounts. We know what people are saying about our clients instantly. It helps us keep tabs on competitors. Filtrbox helps us be the most informed people in the room.
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Ben, I’m glad to know you see value in Filtrbox and its helping you be the most informed person in the room. The service goes far beyond what google alerts does, and it will continue to improve. If you have any specific feature requests or need help in any way, feel free to contact me directly ari [at] filtrbox.com.