Clients
Help Wanted – Sales Super Star
One of my clients is currently looking for a sales superstar that can aggressively grow revenue for a loyalty/digital/direct marketing company. This is an established company with a new service offering. That means you’ll need to win early customers with limited support, manage complex contract negotiations and work with legal counsel as required, develop annual [...]
Avanquest VCOM Implements Transverse Billing Software to Support Growth
TRACT Billing platform streamlines license and renewal management to boost revenue January 31, 2013, Austin, Texas, Transverse, the company behind the TRACT activity-based billing and subscription management platform, today announced that VCOM, the SaaS division of Avanquest Software, is using the TRACT Billing platform to automate subscription billing processes and manage software licenses. Previously, Avanquest’s VCOM [...]
New slide deck for TRACTbilling.com
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How are you measuring activity-based billing models?
First some background before I ask the question… In my work for tractbilling.com, I’m trying to understand which metrics are used to measure the success of activity-based billing models. If anyone out there has any insight, feel free to add your comments… Activity-based billing is the process of measuring activities, aggregating them, applying utilization and [...]
Product Review – when the value-added service becomes more important that the product itself
For my travels to Austin and my work with Transverse (www.tractbilling.com), I just became a Car2Go customer. Car2Go is a car sharing service that lets me skip the hassles of car ownership or conventional car rental. I paid a one time membership fee and — BOOM – I can reserve a car ahead of time, [...]
Resources for parents – social media safety for kids
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Democratizing the content development process
Building a formal process for content development is difficult for many small organizations, especially when one of the founders is the expert. Since the expert is also responsible for running the company, there is very little time left to develop content or give the content development process the time it deserves. This creates a challenge. [...]
The value-added paper cup and activity-based billing
In his book Business Agility, Michael Hugos says:Opportunities to make money by being responsive have exploded. There are far more ways to use responsiveness to attract customers than there are ways to use efficiency and low prices. This is because there are so many different kinds of customers, and each is looking for slightly different mixes [...]
Transverse Releases Detailed Product Comparison of SaaS Billing Platforms
Study compares activity-based billing from TRACT with subscription billing from ZUORA Transverse LLC., makers of TRACT, the all-in-one activity, rating and subscription billing platform, today announced the availability of a head-to-head product comparison with Zuora. Available under NDA as an executive briefing to companies evaluating SaaS billing platforms, the product comparison provides an objective overview [...]
Transverse Kicks Off Billing Makeover for ISVs at SaaS University
Billing company helps ISVs evaluate and capture new sources of activity-based revenue AUSTIN, TX (February 6, 2012) Transverse, LLC, makers of TRACT, the all-in-one activity, rating and subscription billing platform that can bill for any type of ISV business model today announced details of its Billing Makeover to be held at SaaS University in Austin, [...]
